I make a commission from purchases made through links in my posts, at no extra cost to you. Read my disclosure for more information.
In this ClickFunnels review, I am going to tell about the pros and cons of this sales funnel builder. Nothing is more frustrating than buying a landing page tool and than finding out that it does fit your unique marketing goals. This will help you make an informed decision before buying this sales funnel builder.
Before we go any further we need to understand the differences between the landing page and sales funnel. Yes, they are both web pages but they are much more than that since they are a vital part of your marketing system. I want to make sure you have all the information you need before you decide if ClickFunnels is the right fit for your business strategy.
What’s the difference between a web page and a landing page?
A landing page is a web page, but it has a unique function. It will take the prospective customer to a predesigned web page where you intend to direct them into a target marketing funnel. These web pages can go by many names but they do different processes but the end goal is still the same. Below I have outlined the differences between these marketing webpages.
Different Types of Web Pages For Marketing |
|
---|---|
Marketing Web Page Type: | What is it and what is it used for? |
Squeeze Page | Also called a lead capture page or landing page, this is a stand-alone web page. It is used to offer one lead magnet, for example, access to a free webinar, or a free PDF download. The goal is to “squeeze” the visitor into a funnel by getting them to provide their email address. |
Bridge Page | A web page that comes after a squeeze page, but before your sales page. It is a powerful way to boost your conversion. Its goal is to drive traffic to your sales page or funnel. |
Landing Page | A designated stand-alone web page showcasing an individual service that you offer. The goal is to make a sale. |
Sales Funnel or Sales page | A series of many web pages. Its goal is to direct a customer towards his or her final sales decision. This works best when there are options to consider before the customer buys. A sale funnel is perfect if you want to offer up-sells or down sales before the customer completes their purchase. |
What is the difference between a sales funnel and a landing page?
Sales funnels and landing pages are easily confused with each other. They have the same end goal of making a sale but serving a different purpose in the stages of a customer’s sales experience.
A landing page is a stand-alone web page created to welcome potential customer traffic sent to it through an online ad campaign. This traffic can come from social media and email marketing initiatives. For example, a customer clicks on an ad linked on Facebook, they will be redirected to a landing page.
This landing page is used for two reasons:
1) Get information from the customer which can be used to market to him or her in the future.
2) Encourage the customer to buy something now.
A sales funnel on the other hand is made up of many web pages that guides or funnels the customer towards his or her final sales. Each page in a funnel is an opportunity to sell additional products or services. This is where you can add in the upselling options.
What is a sales funnel and why would I want to use one?
A sales funnel is the process of making sales in online marketing with static web pages. Everyone who does online business creates sales and marketing funnels for all types of business models. The downside is if you try to build sales funnels without the correct tools and services in place it can get very expensive and time-consuming to manage.
There are different types of sales funnel templates and each one needs to be designed in a way that attracts its intended customer. There are funnels for webinars, sales, membership sites, and subscriber list and each one are very different from the other. The good news is that ClickFunnels has you covered for each of those scenarios.
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What is ClickFunnels and why would I use it?
ClickFunnels is an online sales funnel template builder that helps online marketers and businesses market, sell, and deliver their products online. No coding is required, with an easy to use drag and drop page editor. I like ClickFunnels because it is a great tool for simplifying the online marketing process. I went I first started using ClickFunnels I didn’t know the first thing about marketing. I only knew was how to spell marketing!
However, I have learned so much since then with this sales funnel tool because of the great training and community they have around ClickFunnels. If you want to get into online marketing, selling, and delivery of your products and services, then ClickFunnels would the tool I would recommend.
Don’t have your own product or service!? No problem, because you can also market other people’s products and services through affiliate marketing. ClickFunnels provides users with funnel templates that are pre-built for a specific business, product, or service.
Can I use ClickFunnels to grow my email list?
Yes, the great part of ClickFunnels is using the landing pages to build your email list. Your email marketing lives and dies by your ability to grow your email list. You can even connect your favorite email service provider that you are already using to your ClickFunnels account.
Here is a list of the email services providers that you can use with ClickFunnels.
- ConvertKit (Free beginners plan that I love!)
- AWeber
- GetRepsonse
- ActiveCampaign
- MailChimp
- Drip
Can I integrate my favorite autoresponders and/or shopping carts into ClickFunnels?
You can use your favorite autoresponder and shopping cart in ClickFunnels. However, most of their clients only use ClickFunnels to run their marketing businesses. ClickFunnels know that everyone needs flexibility in running their own business.
They understand that you want to use your own favorite tools that you are currently using and comfortable with. ClickFunnels wants you to run your business your way! They have provided you with the ability to integrate with most of the top service providers to make your funnel building process easier and dare I even say, fun!
Who owns the data, content, and subscribers list I build?
You do! Any content (including your subscribers and customers lists) are 100% owned by you. ClickFunnels doesn’t have permission to use that content or contact your users for any reason. ClickFunnels is just a tool for you to deliver your content!
Is ClickFunnels easy to use?
With ClickFunnels, it is easy to create different types of sales funnel from start to finish in minutes. It integrates all the essential tools needed to have a functional and effective sales funnel templates. You can use the drag and drop editor which gives you the flexibility to move, delete, and add elements on the page. You can edit the text on the page by clicking on a text and typing.
Traditional online funneling means you need to deal with website hosting, landing pages, email autoresponders, and more. Then you have to get them to all work together which be a painfully frustrating process and last but not least very expensive. The last thing I want to do is spend time and money with multiple pieces of software.
I save time, money, and my sanity by using ClickFunnels because it is the best all in one sales funnel tool. With a user-friendly interface, you can easily integrate animation, countdown clocks, videos, and other elements to your sales funnel templates. You can perform your A/B split testing on your funnels to see what works and what doesn’t.
Does ClickFunnels have an affiliate program management system?
ClickFunnels does have an affiliate program management system called Backpack. This is great when you have your own products and/or services that you want to start offering it on a larger scale, this is where affiliate marketing program comes into play. Having an affiliate marketing team will help you scale your business without overtaxing your workload, time, and spending a fortune on the advertisement.
Before Backpack, if you wanted to start an affiliate marketing team, you had to put together every part yourself with multiple pieces of software. If that didn’t work, then you would have to hire a software development team to make you a custom affiliate program management system for thousands of dollars for software development. Then you will go back to them for software upgrades and support!
With Backpack, everything you need is already set up in your ClickFunnels account for you. So, adding an Affiliate Program to your sales funnel is seamless, fast set up, and best of all really easy.
ClickFunnels Price and Plan Comparison Chart
ClickFunnels Plan Pricing Chart |
||||
---|---|---|---|---|
Free Trial Length | Free Plan | Basic Plan | Platinum Plan | Collective Plan |
14 days | No | $97/mo | $297/mo | Coming soon! |
What benefits are in each ClickFunnels plan? |
||
---|---|---|
Basic Plan | Platinum Plan | Collective Plan |
20 Funnels 100 Pages 20,000 Visitors Unlimited Number of Contacts 3 Custom Domains A/B Split Tests Email Integrations Opt-in Funnels Click Pops Click Opt-in All Advanced Funnels Sales Funnels Membership Funnels Unlimited Number of Members Auto Webinar Funnels Hangout Funnels Order Pages Up-sell Pages Down-sale Pages Share Your Funnels* (This is great if you are working with a team or make some new friends in the ClickFunnels community!) Excellent Facebook Member Community |
Unlimited Funnels Unlimited Pages Unlimited Visitors Unlimited Number of Contacts 9 Custom Domains A/B Split Tests Email Integrations Optin Funnels Click Pops Click Opt-in All Advanced Funnels Sales Funnels Membership Funnels Unlimited Number of Members Auto Webinar Funnels Hangout Funnels Order Pages Up-sell Pages Down-sale Pages Share Your Funnels Excellent Facebook Member Community Priority Support Priority Template Requests Follow-up Funnels Visual Email Builder Manage Email Lists Send Broadcast Emails Track Opens, and Clicks Auto Responder Series Action Funnels Send Emails Based on Location Send Emails Based on Social Media Flexible and Advance Segmentation Lead Scoring and Action Scores 100k Magic Social Contact Profiles Backpack * (Build your own Affiliate Program) Unlimited Affiliates Unlimited Commissions Plans Easy To Setup – 1 Click One Time Payments Subscription Plans Manage Affiliates See Top Affiliates Manage Commissions Paid Manage Commissions Owed Branded Affiliate Sign Up Branded Affiliate Area Complete Customization |
Coming soon! |
Another one of my favorite things I like about ClickFunnels is their affiliate program. It would be crazy not to take advantage of their affiliate program, especially when you are using their software! Sign-up for their affiliate program here!
Get started with ClickFunnels and get their free trial offer today!
Do I have to pay for updates to my ClickFunnels plan?
No, they give free constant updates to your marketing software. When they add new templates and you will get it all for free! ClickFunnels is on the cloud base framework. When they make an update or add new features, it will automatically show up in your account!
How long is the service contract and am I charged a fee for canceling early?
There are no long term contracts or commitments. You can use ClickFunnels month to month, and cancel at any time you’d like!
How do I know my funnels are secure?
Secure is our top priority, and we built ClickFunnels from the ground up to make sure your funnels, subscribers, and members area are secure. You don’t have to worry about staying up-to-date with “plugins” that can easily be compromised.
If I decide to cancel my ClickFunnels account, will I lose my data?
- You can download your contacts and members’ data to CSV files before canceling your account.
- As with most “software-as-a-service” platforms. When you cancel your account, your data will become inaccessible to you.
- You can “pause” your account, instead of canceling. ClickFunnels will keep all your data backed up waiting for you. That way you can come back again later!
What are some disadvantages to ClickFunnels?
You have to pay extra for Backpack. ClickFunnels offers only two plans and I would suggest starting with the lower plan and then upgrade to the higher plan later. The best time to upgrade is after you start generating enough money to easily cover for the cost of the upgrade. That how I would scale my business.
The magnitude of what ClickFunnels can do for you is pretty massive and can be overwhelming to some people. Don’t worry! To help with that ClickFunnels has the training to help you through this process of using the software. I will provide the links to the training for you so you can check out for yourself. I think the software is well designed and I found it easy to use.
Not sure the best best way to get started? Get these free funnel books to help you get started.
DotComSecrets | Expert Secrets | Network Marketing Secrets | Copywriting Secrets
Do I have to create a separate sales page for my mobile users?
No, don’t have to create a new landing page for mobile but you can optimize your sales funnel for mobile. There’s nothing is worse than a stunning funnel page that is completely not optimized for mobile. Remember that over 50% of your traffic will be coming through mobile devices.
Here is an excellent ClickFunnels community post on the topic: How to optimize funnel pages for mobile
I hope this post has helped you decide if ClickFunnels the right sales funnel marketing software for you. I prefer ClickFunnels over LeadPages because of all of the extra features that I can get without having to buy additional software or do any additional coding. Want more information on these two tools? Here are some additional blog posts below to help you with your decision.
Get started with ClickFunnels and get their free trial offer today!
Click to go to the post on Lead Pages!
Click to go to the post on ClickFunnels vs. LeadPages!
Not sure the best best way to get started? Follow these simple steps to hit the ground running.
Step #1 – Get The Free Funnel Books:
DotComSecrets – https://nerdymomsunited.com/recommends/dotcomsecrets/
Expert Secrets – https://nerdymomsunited.com/recommends/expert-secrets/
Network Marketing Secrets – https://nerdymomsunited.com/recommends/network-marketing-secrets/
Copywriting Secrets – https://nerdymomsunited.com/recommends/copywriting-secrets/
Traffic Secrets – https://nerdymomsunited.com/recommends/traffic-secrets/
108 Split Tests – https://nerdymomsunited.com/recommends/108-split-tests/
Funnel Stacking – https://nerdymomsunited.com/recommends/funnel-stacking/
Funnel Cookbook – https://nerdymomsunited.com/recommends/funnel-cookbook/
Step #2 – Get the Funnel Software:
ClickFunnels – https://nerdymomsunited.com/recommends/clickfunnels/
Funnel Scripts – https://nerdymomsunited.com/recommends/funnel-scripts/
Lead Funnels – https://nerdymomsunited.com/recommends/lead-funnels/
Traffic Secrets Scripts – https://nerdymomsunited.com/recommends/traffic-secrets-scripts/
Step #3 – Online Training To Start Your Funnel:
Marketing Secrets Blog – https://nerdymomsunited.com/recommends/marketing-secrets-blog/
Ignite – https://nerdymomsunited.com/recommends/ignite/
MKT Secrets Podcast – https://nerdymomsunited.com/recommends/mkt-secrets-podcast/
FunnelHacker Radio – https://nerdymomsunited.com/recommends/funnelhacker-radio/
Funnel Fridays – https://nerdymomsunited.com/recommends/funnel-fridays/
Step #4 – Connect With The Community:
FunnelHacker Official Facebook Group – https://nerdymomsunited.com/recommends/funnelhacker-official-facebook-group/
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I make a commission from purchases made through links in my posts, at no extra cost to you. Read my disclosure for more information.
I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.
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I really appreciate the detailed chart breakdown. Thank you for sharing!
You’re welcome, Caroline!
Very interesting. I’ve never understood how click funnels work!
I’m happy that I can help you with that Jacqueline.
This was very informative information. I am always learning more when it comes to website management! (I am going to save this page to my favorites so I can refer back to it.) Thanks for the great post.
Thank you Christy!
This was a good read – very informative. Thanks for sharing!
You’re welcome, Nart!